Your daily latte might add up to a substantial figure in the long run, but thats pretty obvious. You may not think much of your daily routine, or the simple habits that you might not even notice, but many retailers are keeping close tabs on you- and are profiting as a result. 

http://lifeinc.today.msnbc.msn.com/_news/2012/02/28/10529741-how-retailers-like-starbucks-cash-in-on-your-habits

Have you ever bought a store-brand item because you automatically assume its going to save you money?  You're not alone, but you might actually be spending more! Store brands are stepping it up, creating premium products with premium prices- and shoppers aren't flinching.

Here's an article from yesterday's WSJ that demonstrates just how important it is for us as marketers to understand the threat of Private Label to our clients- and its not just because shoppers are concerned about value. 

If the link doesn't work, I've included a scanned copy as well!

http://online.wsj.com/article_email/SB10001424052970204624204577179193540556620-lMyQjAxMTAyMDMwMTEzNDEyWj.html?mod=wsj_share_email

http://www.visualise.ie/blog/?p=320

Check out this amazing 'Transfer Accelerator', which offers travelers the chance to get to their train faster. So much fun, and what a great opportunity to bring a little buzz to a boring daily commute. They even play Bach at night. 

http://popupcity.net/2011/07/slide-to-the-train/

I'm sure you've seen or heard about Acrossair's augmented reality transit and information sourcing apps. They are now at MOMA! If not, check it out. Guaranteed you'll want it.  We need to figure out a way to use this for a client!!

My favorite is the 'Nearest Wiki' app. Whats yours?

http://www.acrossair.com/

http://www.instoremarketer.org/article/103317